Teach you the four rules of the shop location

want to invest in a shop when the boss, we must have their own store, but the store’s location is very important, how to choose a good store? If you don’t have much money, you don’t have much experience. In the face of more and more professional location problem, how should you do?

is very simple, with your competitors, a certain area in its location near the site.

1 to determine the following object. To enter an area before the first investigation of the regional competitors, and select the location and you close and successful in.

The object

2 to store competitors as the center, around the location of the diffusion type. The diffusion area should be well controlled, and can not be narrowed (such as in the same building, next door or opposite) or expanded (such as the shopping area beyond the store), according to their specific situation.

3 to ensure a principle — the selected locations must have sufficient market capacity.

"and Western fast food shop adjacent relative not only to the competition. KFC, McDonald’s site investigation and demonstration of scientific and meticulous, the surrounding environment. Quantitative analysis of population density, population structure, road traffic, building facilities, etc……. Follow them."

Rule two: follow the

complementary formats

some formats are complementary in management, service content, you can set up shop next to it, bring a complete one-stop service for customers.

For example,

and as in the tourist attractions nearby, you can open a restaurant, photo gallery, photo shop, convenience store. Mobile phone charging services, souvenir shops, etc..

Rule three:

if you have strong communication ability or have some connections, which can be closely linked to the company formed a strategic partnership with your business, not only the location cost less, and site security.

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